Last week I tackled the topic of Kirk Cameron's widely televised evangelism efforts. Though I expressed admiration for Cameron, I was critical of his methodology. I didn’t think my view was controversial.
I was wrong!
Like a curious toddler who innocently probes an electrical outlet, I wasn’t prepared for the shock I received. Judging from the comments, I quickly learned that I had touched a live wire. Many of you were defensive of Cameron’s street evangelism.
“Don't knock it until you've tried it!” wrote one reader. “Wow! Harsh criticism,” commented another.
Many of the points were excellent. I don’t have time to respond to each one. However, I do want to offer my reaction.
First, as one commenter wrote, when it comes to evangelism “methods matter.” I agree. Many people have labored long and hard to understand how best to share the gospel in our particular cultural context. Most models like “Friendship Evangelism” and “Servant Outreach” fly directly in the face of Cameron’s approach. Instead of accosting strangers with harsh truths, these carefully thought-out methods emphasize building relationships with unbelievers.
Unsurprisingly research shows these models are far more effective. More than ninety percent of converts come to Christ through a friend or relative. Street evangelism in general—and yes I have tried it—rarely works, even when done with the best approach. Usually you have to earn the right to speak into someone’s life—not just walk up and demand it.
Second, Cameron and Ray show scant regard for the postmodern worldviews increasingly common in our culture. Questions such as, “How will God judge you when you die?” presuppose a Christian worldview. The question just assumes that everyone believes that:
a) There is a God
b) He is the ultimate judge
c) There is an afterlife.
For many these beliefs are now foreign. That doesn’t mean we hide these aspects of Christian truth. It just demands that our starting point is different. I remember seeing one young man shaking his head when confronted with Cameron and Ray’s stock questions.
“Man, I don’t even believe in that stuff,” he said.
He wasn’t convicted. He was confused.
The gospel never changes, but the way we present it does. In every generation God seeks men who will rise to the challenge to present the gospel in new and compelling ways without sacrificing the content of the message. Cameron and Ray have good hearts and their efforts may help some. But I believe there are others blazing trails more worthy of following.